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Category: Useful content


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Tricks of the trade: Case studies

Finding and then getting people to talk is one of…

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6 must-have content ideas to rotate

Blogs are a hungry beast. They need feeding. And regularly.…

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How long does it take to write a blog post?

I’m frequently asked how long it takes to write a…

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10 reasons to add podcasting to your content marketing program

Podcasting as a medium has exploded into the mainstream content…

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4 reasons why you should publish case studies

If you were looking for a recommendation – who would…

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How to use content to stand-out in a crowded marketplace

The race to digitise business is on. In the UK…

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What is content marketing?

Traditional marketing talks AT customers about you, your products and…

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Why your content fails

There are a myriad of reasons why your content fails.…

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