WHAT WE DO
You’re great at what you do. We make sure your content shows it.
We uncover what your audience truly needs and align it with your expertise and business goals. Your content strategy lives at the intersection of your audiences' needs and what you do best. This is known as your content "sweet spot".
Every great strategy starts with understanding. We take the time to get to know your business, your audience, and your goals and theirs. Through in-depth consultations and workshops, we uncover what makes your offering unique and identify your content “sweet spot”.
Using industry research, AI tools and competitor analysis, we provide insights that will shape your content strategy and identify areas you can stand out.
Taking an AI-first approach to search, we’ll elevate your traditional SEO approach. We’ll create content that will be cited by LLMs.
Your brand’s voice is how you connect with your audience – it’s what makes you recognisable and relatable. We’ll help define a tone of voice that reflects your values, resonates with your audience, and remains consistent across all channels.
This is where everything comes together. Using the insights gathered during discovery, research, SEO analysis, and tone of voice development, we’ll create a comprehensive content strategy tailored to your business goals & audiences’ needs.
Working with you, we will train and build you an AI agent that you can use in your environment to help keep your content and tone of voice consistent.
Working with you to agree sources and scope, we will build you a research AI agent that will help keep your content at the forefront of your industry.
Great content isn’t just about words and images - it’s about creating stories that connect, engage, and inspire action with your target audiences. At Bright Star, we specialise in transforming your expertise into compelling content that speaks directly to your audience.
Show the world what you can do with case studies that highlight your real-world success. We turn your achievements into compelling narratives that demonstrate your impact and build trust with your audience.
Position your brand or people as a thought leader with insightful, expert-driven content. We’ll ghost write your thought-leader pieces to help you share your unique perspectives, showcase your expertise, and shape industry conversations.
We create AI-search friendly blogs that aim to engage, inform, and drive action with your target audience. Our blogs are designed to boost visibility in both conventional search and LLMs, establishing your authority and building trust with your audience.
Turn your knowledge into informative, engaging e-Books that educate and inspire your audience. We’ll work with your experts to craft e-books that showcase your expertise while providing valuable insights for your customers.
Reach your audience directly with email campaigns designed to engage, nurture, and convert. This is one of the few remaining channels where your unique voice has the chance to shine through.
Your content will look as good as it reads, thanks to our design team. Using your brand guidelines or creating a set from fresh, think sleek websites, eye-catching assets and scroll-stopping visuals that captivate and convert.
Need to prove the success of your tech product? We’ll work closely with you and your clients to quantify both tangible and intangible benefits of it, creating a compelling evidence-based report that showcases how your solution drives growth and delivers measurable value. Our insights help you clearly communicate the full ROI of your product, strengthening your evidence-based marketing.
Landing Pages
Using LandingRabbit, we’ll create high-converting landing pages that will turn your visitors into leads or customers, maximising the return on your marketing efforts. By aligning with your target audiences’ intent, the landing pages we’ll create will help to drive action be it taking a demo, signing up for a free trial, or downloading your latest eBook.
Creating great content is just the beginning -getting it in front of the right audience is what drives results. At Bright Star, we ensure your content reaches the right people, on the right platforms, at the right time. Our social media services are designed to increase your visibility, build relationships, and deliver measurable ROI.
Expand your reach and build connections with social media content that engages and inspires. We create platform-specific content designed to maximise engagement, boost your visibility, and grow your audience.
Our data-driven digital marketing approach will help you to reach and engage your audience across multiple online channels.
From LLMs, search engines to social media, our digital marketing strategies are designed to increase your online presence, attract new customers, and drive measurable results.
We can design digital services and build conversion optimised websites.
Digital services are not just points of contact, but also emotional experiences. Customers want to feel that their needs are understood and that the service is tailored to them.
A/B testing is an online experimentation process that helps you determine which of two or more assets, like a web page or a page element, performs best according to whatever measurable criteria you want to set.
UK-based & operating internationally, we collaborate with British, European & North American Microsoft Partner scale-up companies.
