Finding and then getting people to talk is one of the hardest things about writing case studies. Read on to find out how to overcome this and other case studies challenges...
Coming up with content ideas for your blog can be hard. We've taken the pain out for you and given you a list of six content types to rotate.
Published by Juliet Stott in Useful content
How long does it take to write a blog post? Some say it takes just under four hours. However, research shows the longer it takes the more successful it will be. Find out what goes into to crafting a blog post and how long it actually takes.
Published by Juliet Stott in Useful content
Podcasting as a medium has exploded into the mainstream content space. In fact, around 20 percent of the UK population now regularly listen to a podcast. So, we sat down with Acast's Georgie Holt to get the low down on how and why to begin.
Published by Juliet Stott in Useful content
Case studies are a vital way to connect with your potential customers. Here we outline why and give you the formula of how you can successfully write your own.
Published by Juliet Stott in Useful content
With businesses racing to digitise their offering, the only way to really stand out is by using content. We take a look a how some successful brands are doing it.
Published by Juliet Stott in Useful content
Content marketing is different from traditional marketing in that it puts the audience's needs at the heart of the content created. Find out why it's not about you. It's about them.
Published by Juliet Stott in Useful content
Tags: Strategy
There are a myriad of reasons. It could be down to poor planning, or lack of buy in from the C-suite, or a combination of both. But the main reason it fails is because it stops.
Published by Juliet Stott in Useful content
I am the co-founder of Bright Star Content Marketing Agency Ltd. We create audience-first content using a blend of traditional journalism and branded marketing.
Published by Juliet Stott in Bright Star Content Marketing News
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