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Microsoft Partner Content Starter

Kick start your content

For many Microsoft Partners, the hardest part of content creation is knowing where to start. Our Content Starter package exists for that moment.

What we deliver

A set of Microsoft-aligned demand generation campaign assets ready to use, with a clear URL for Proof of Execution.

Choose from:

  • Either two Microsoft-focused blog articles (800–1,000 words) + 8 social posts + 2 graphics, aligned to a specific workload, solution, or theme
  • Or one sector or service based case study + 3 social posts + 3 branded quote templates.

How delivery works

You’ll have a single point of contact throughout who will help with:

  • a short discovery to confirm focus
  • messaging anchored to Microsoft Demand Generation expectations
  • content written for publication
  • one structured review round

Microsoft funding awareness

We will deliver content that is targeted, compliant, and fit to be claimed. And where helpful, our strategic partner, Microsoft funding specialists Pargentic, will work alongside you to ensure Microsoft solutions or workloads are clearly represented and common eligibility and wording issues are avoided at the claim stage.

Best for:

Microsoft Partners needing help with starting their content programme.

Includes:

  • A starter set of SEO-optimised blogs, social posts, or case studies
  • Light-touch scheduled support from our team.

Time frame: 2-3 week engagement.

“Bright Star knows the Microsoft 365 market and speaks our language. Their guidance and energy lifted Ichicraft’s marketing and made our days easier. The tone of voice Bright Star created helped us find our voice. Our content is now consistent, recognizable, and true to Ichicraft. Thank you, Juliet, and team for going the extra mile to get our content started.”

Reinier Smit, Co-founder, Ichicraft

Case Study: Ichicraft – Finding Their Voice

When the team behind Ichicraft Boards – a digital workspace built for Microsoft 365 – came to us, they had a brilliant product but needed a clearer voice and stronger content direction.

Through our Content Starter package, we helped them lay the groundwork for confident, consistent marketing. We began with a light-touch content strategy and tone of voice framework that captured Ichicraft’s personality – precise, playful and professional. A focused SEO audit and editorial calendar set them up to grow with purpose.

Next came a library of ready-to-publish blogs, social posts and case studies, designed to boost visibility and nurture their Microsoft partner network.

Within months, Ichicraft had a new distinctive voice, a steady flow of content, and the tools to keep building momentum.


Ready to kick-start your content journey?

Let’s talk about creating purposeful content that’s ready to go.

Contact us